Guaranteed Lifetime Income Study

The Guaranteed Lifetime Income Study is a joint research effort by CANNEX and Greenwald & Associates and is underwritten by leading companies in the retirement industry. This annual study is performed in both the Canadian and U.S. markets and monitors the changing attitudes of consumers toward financial products that provide guaranteed lifetime income benefits and measures how well the retirement industry is helping close any gaps in awareness and understanding.

As part of the study, we also calculate the GLI Appeal Index. This index measures how attractive individual consumers find financial products that provide guaranteed lifetime income benefits, and therefore how likely consumers are to consider and invest in these products. The index will be tracked over time to provide an indication of how this is changing.