2019 Alexander S. Melvin Leadership Award Winner Announced

TORONTO, June 11, 2019 – The Canadian Association of Independent Life Brokerage Agencies (CAILBA) and CANNEX Financial Exchanges Ltd. today announced the winner of the 2019 Alexander S. Melvin Leadership Award – Tracey Mooney of Vancity Credit Union.

Alex Melvin, who passed away in 2015, was a well-respected industry leader and CANNEX’s co-founder. This award is given to inspiring individuals in the financial services and insurance industry who model the characteristics that Alex demonstrated in his life:

  • Intrinsically genuine, honest and empathetic towards others
  • Confident, decisive and accountable for the betterment of the industry and with,
  • Inspiring leadership qualities in the way they communicate to motivate and achieve  cohesiveness among industry participants

Mooney is a senior leader in the Treasury division at Vancity, Canada’s largest community credit union by assets. She was presented with the award at the CAILBA National Conference dinner in Victoria, B.C., on June 4 by two of Alex’s children, daughter, Paige Melvin, and son, Andrew Melvin.

“Tracey is an exceptionally genuine, optimistic, empathetic and effective industry leader, who shares Alex Melvin’s ability to inspire others,” said CAILBA executive director, Clementine Peacock. “She has played a key role on a range of initiatives that have enhanced industry practices and benefited its customers.”

Mooney has served on several industry boards and committees as well as led the innovation and development of risk-based solutions for the deposit industry.

“Tracey worked closely on industry initiatives with my father, who was a mentor to her,” said Andrew Melvin. “He would have been delighted to see Tracey recognized for the inspiring way in which she engages with her colleagues in the industry and her volunteerism outside it, as much as her accomplishments.”

Read more about the Alexander S. Melvin Leadership Award.

CAILBA is a unified voice for the brokerage-based distribution of insurance, investment and financial products. Our membership spans all aspects of the brokerage-based, financial services industry. For more information about CAILBA, visit

CANNEX Financial Exchanges Ltd. supports the exchange of pricing information for bank products including Term Deposits/Guaranteed Interest Contracts (GICs) and annuities. The firm’s data gives financial institutions the ability to evaluate and compare various guarantees associated with retirement savings and retirement income products. For more information about CANNEX, visit